National Handloom Day, observed on August 7 each year, honors the profound impact of handloom weavers on India’s cultural and economic landscape. This day celebrates the artistry of handwoven textiles and highlights their crucial role in India’s socio-economic development. As we mark National Handloom Day, we connect with designers who are pioneering the preservation of this rich craft. They share their insights into the traditional techniques they cherish, the complexity of their creations, and their commitment to safeguarding these treasured textiles.
Entering its 10th year, National Handloom Day emphasizes the rich heritage of India’s handloom sector, renowned for its intricate designs and timeless patterns. This year’s celebration focuses on adapting traditional techniques to contemporary tastes, showcasing the artistry and innovation of today’s artisans. Here’s a glimpse into the craft conversations with handloom heroes who are shaping the future of this ancient tradition.
Ankita Singh of Mimamsaa on Naqshi Embroidery:
“Naqshi embroidery, hailing from Banaras, is known for its intricate patterns and historical use of real silver and gold threads. While today’s zari has taken over, the technique’s charm endures. To preserve Naqshi’s beauty, it should be stored in a cool, dry place, away from sunlight, ideally in a muslin bag with silicon balls. At Mimamsaa, we honor this heritage by offering contemporary interpretations of Naqshi, blending traditional art with global fashion trends through sustainable practices to ensure its longevity.”
Sagrika Rai of Warp ‘n Weft on Banarasi Weaves:
“Banarasi weaves are a testament to the dedication and skill of artisans. Despite challenging conditions, these craftsmen preserve the intricate traditions of weaving. At Warp ‘n Weft, we showcase these handwoven textiles as laborious yet exquisite creations. Banarasi textiles have withstood the test of time, making them cherished collectables. Proper storage involves keeping them in breathable closets away from sunlight and humidity, allowing them to maintain their vibrancy.”
Swati Agarwal and Sunaina Jalan of Swati & Sunaina on the Gyasar Weave:
“Our exploration of traditional Gyasar weave involved experimenting with its form while preserving its authenticity. Originally designed for wall cladding, we reimagined it into a soft, supple saree fabric with a special zari matching Oriental gold. This unique intervention resulted in only 72 pieces, each highly sought after. The Gyasar sarees are a bold, rare addition to our collection, showcasing a rich and unique heritage.”
Designer Asha Gautam on the Paithani Weave:
“The Paithani weave exemplifies Maharashtra’s exquisite craftsmanship. At Asha Gautam, we push the boundaries of this art form by creating vibrant tapestries with new designs and colors. We also ensure sustainability by utilizing leftover fabrics for lehengas and appliqués. To preserve Paithani’s beauty, store it in a cool, dry place wrapped in muslin to protect it from moisture and light.”
Palak Shah of Ekaya Banaras on Banarasi Weave:
“A Banarasi saree stands out for its vibrant and intricate designs. Each weave, whether Rangkat or Brocade, tells a unique story. At Ekaya, we modernize Banarasi textiles through innovative draping techniques, maintaining their relevance in contemporary fashion. For preservation, store Banarasi sarees in breathable muslin or cotton cloth to avoid moisture buildup and prevent fading.”
Asha Patil of Banjara Kasuti on Lambani Kasuti Embroidery:
“Lambani Kasuti is known for its vibrant colors and mirror work, with each piece being unique due to its handcrafted nature. To ensure longevity, store garments in a well-ventilated area and hand wash them, air drying in the shade to preserve their color and quality.”
Gaurang Batra of Frontier Raas on Kanjivaram Weave:
“My journey with Kanjivaram silk started with my father, Anil Batra, and has remained close to my heart. The intricate jacquard techniques and rich zari work make Kanjivaram sarees timeless. At Frontier Raas, we reimagine this craft while supporting artisans to keep this heritage alive. To maintain your Kanjivaram saree, store it in breathable muslin or cotton bags in a cool, dry place, away from perfumes.”
Sangeeta Kilachand of Sangeeta Kilachand Heritage Clothing on Marodi Embroidery:
“Marodi embroidery from Kutch is renowned for its intricate craftsmanship and vibrant gold or silver threads. This technique is showcased in our signature Abhas costumes. The meticulous process of creating Marodi embroidery, from thread warping to embellishment, is magical. To preserve its beauty, store garments in a well-ventilated space and hand wash in the shade.”
Neelam Chhiber of Flourish on Maheshwari Weave:
“Maheshwari sarees are celebrated for their delicate patterns and vibrant colors. The craft involves fine cotton and silk threads, creating a lightweight and lustrous fabric. To ensure longevity, store Maheshwari sarees in a cool, dry place, wrapped in soft cotton cloth, and avoid plastic covers to prevent humidity damage. Regular airing and gentle refolding will help maintain their pristine condition.”
